Apple’s Rumored Smart Home Display Hub Might Start At $350

Apple’s caller location hub is said to lucifer nan Amazon Echo Show pictured here.

Apple’s long-rumored smart location show hub whitethorn yet motorboat successful Spring 2026, according to Bloomberg’s Mark Gurman, but astatine a comparatively steep cost. Gurman reports that Apple has targeted a value of astir $350 for its upcoming 7-inch smart show meant to service arsenic a cardinal bid hub successful nan home. That’s nan aforesaid motorboat value arsenic nan original 2018 HomePod, but considerably higher than competing products for illustration Amazon’s $220 Echo Show 11. 

There are 2 versions of nan location hub, according to Gurman: a tabletop exemplary that resembles a HomePod mini pinch a screen, and a wall-mounted version. The study is unclear which instrumentality nan $350 value applies to. 

The Apple smart displays are group to beryllium assembled successful Vietnam alongside a caller indoor information camera and tabletop robot, arsenic nan institution continues diversifying its proviso chain. Chinese conveyance shaper BYD has teamed up pinch Apple to nutrient nan location hubs and robot. Apple was primitively expected to motorboat nan caller location hub successful March 2025, but delays astir Siri’s AI overhaul person besides pushed back nan supporting smart show hardware.