Instagram Tests Opening Right Onto Reels

Instagram is testing a perchance awesome alteration to nan app: making Reels nan location tab of nan app. As portion of an opt-in trial successful India, Meta is making Reels and DMs nan first 2 tabs connected nan app, according to Instagram caput Adam Mosseri. Mosseri says that Reels and DMs person been a cardinal driver of maturation for Instagram complete nan past fewer years, which is why it’s “exploring” nan change.

In a video successful his post, you tin spot really nan caller location tab would work. Part of nan tab will look familiar, for illustration nan horizontal database of Stories to cheque retired astatine nan top, but erstwhile you commencement to scroll up, nan layout shifts into what you mightiness admit from nan existent Reels tab, wherever beautiful overmuch nan full surface is filled pinch video. Photos from accounts you travel will still beryllium included successful this revised type of nan location tab, Mosseri says, but nan video doesn’t show how.

Instagram has already been dabbling pinch this displacement pinch its recently-launched iPad app, which opens into Reels from its location tab. In its station announcing nan app, Meta said that it designed nan acquisition that measurement “to bespeak really group usage bigger screens coming – for thin backmost entertainment.” But this caller trial indicates that Instagram is reasoning astir making Reels an moreover much salient portion of its main mobile app, too.