What On Earth Is Hp Doing With Its Gaming Laptop Branding?

That lid logo is simply a choice.

Among HP's galore announcements for CES, its biggest wide alteration is for its gaming division. HP's Omen statement of gaming laptops, monitors, and desktops are dropping nan HP sanction entirely and alternatively will henceforth beryllium branded arsenic HyperX. The HP Omen 16 Max laptop becomes nan HyperX Omen 16 Max. HP Omen monitors will go HyperX Omen monitors. And moreover nan HP Victus 15's belief successor will beryllium a HyperX Omen 15.

This each strikes maine arsenic odd, and each these caller computers and monitors pinch nan spelled-out HyperX aliases shortened Hx logos look a spot low-rent to my eyes. There's conscionable thing astir that logo connected a machine that seems chintzy.

Hyper …

Read nan afloat communicative astatine The Verge.